Rove of
MAA

The Rove of Madras is a concept that takes visitors on a journey through time, unraveling the story of Madras and its transformation into the bustling metropolis of Chennai. This thesis is a design for the senses that engages visitors with a way of storytelling. Through various mediums like audio, visual, and interactive installations, the museum takes visitors on a journey through time to understand the evolution of Madras to Chennai.
 

The thesis is captured using multiple design formats, including patterns, posters, sensory boards, and a publication explaining the relation of the metaphorical objects to the city. From the bustling streets of George Town to the serene Marina Beach, the Rove of Madras is a visual and sensory delight that captures the city's essence with metaphorical references. Through its contemporary approach to storytelling, the Rove of Madras offers a unique experience for visitors to connect with the past and present of this vibrant city.

Project Type:  Exhibit design, Visual Identity

Year: 2023
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